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Google Shopping

Get your Product Insights from Bidbrain

The products is the core of your Google Shopping ads. To succeed you need to keep your product data (feed) in good shape, with all attributes in place, well optimised titles and structured categories. You also need to know which products that are currently performing well and which products are not - and why.

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how to manage google shopping feeds for shopify

5 Paid Google Shopping Feed Plugins for Shopify

For some shops and e-commerce retailers, using free plugins to set up a Google Shopping product feed may not be enough because they need more extensive functionality and options. Let's look at paid Shopify plugins for creating product feeds for Google Shopping.

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Find untapped potential in your Shopping Campaigns

Google Shopping started in 2002, (Froogle) with the goal of providing a user-friendly comparison shopping service for everyone. At this time, listing products were free to do, but you had to pay for sponsored links.

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Everything You Need To Know About Google Shopping Campaign Structures

Setting up and optimizing a Google shopping campaign can be a bit overwhelming, especially for first-timers. But if you are not willing to experiment (with things like different Google shopping campaign structures, for example) and figure out what works best for you, you might not be able to get the best out of your Google shopping campaigns.

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Google Shopping Bid Strategy – How To Choose The Best One For Your Business

Google shopping – while it cannot yet be declared king of the hill, especially with Google standard search ads still alive and thriving, Google Shopping does trump the most popular paid ad avenue on Google in most areas. Its placement and visual nature make it ideal for certain product categories. But there is one thing that’s common in both, and it’s that the bid strategy you pursue has a significant impact on your profitability.
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Beginners’ Guide To Google Shopping in 2021

When it comes to online purchase queries and searches, Amazon trumps Google, but the world’s leading search engine is a close second. And as an e-commerce business owner or a marketer, you should know what Google shopping is, how to set up Google Shopping, and how to sell on Google shopping. 

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