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How to Do UA-to-GA4 E-Commerce Migration

How to Do UA→GA4 E-Commerce Migration

Google Analytics is going away on July 1st, 2023. So there’s no other choice for e-commerce businesses left but to migrate to Google Analytics 4. If you don’t know where to start with the GA4 migration for your e-commerce store, this read is for you. In this blog post, we are covering the key aspects of e-commerce migration from Universal Analytics to Google Analytics 4.

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