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e-commerce

5 Google Shopping Extensions for Adobe Commerce (Magento)

If you’re running a store on Magento (Adibe Commerce) and may have been looking for a viable solution to connect your Magento store to Google Shopping, we got some tips for you. For this blog post, we picked 5 Magento (Adobe Commerce) Google Shopping extensions that can help you streamline your Google Shopping routine.

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What is Server-Side Tracking and How It Works in E-Commerce

What Is Server-Side Tracking and How It Works in E-Commerce

Server-side tracking is a tool that e-commerce businesses are using to analyse customer behaviour and make data-informed decisions. In this article, we will explore what server-side tracking is and how it can be used to enhance e-commerce experiences.

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